5 Must-Have Web Pages

5 Must Have Webpages Image
5 Must Have Webpages Blog Image

Your website is the identity of your brand in the online world. A good website is crucial for scaling your business in the 21st century. No matter the size of your business, a website is very important for its growth. If you have a small business and want to start your online journey, read up on the 10 advantages of moving your business online to understand the importance of having an online presence.

Businesses that don’t have a website are missing out on potential customers.

Your website should tell a compelling story to your customers about the brand. From bakeries to construction companies, the power of the internet can help all businesses thrive. Your website should be the hub of your business that holds all the main information your customers may need; from contact information and business address to explain what your brand is all about.

There are a few web pages your website must have so that the customers can find all the information they are looking for.

In this post, we will take a look at all the must-have web pages and the purpose of their existence.

Table of Contents

Most people are using their mobile phones for searching the web, so make sure that all pages on your website have a responsive web design.

Being that there are 6 billion active smartphone users in the world, having a website that is mobile-friendly will increase your customer response.

Every web page on a website is programmed independently, so make sure to add media queries for a responsive website design to all your web pages.

Having said that, some web pages are more important than others. No matter how much time you spend on your website design, if you do not focus on these important web pages, your website will never reach its full potential.

Home Page

A homepage serves as the first impression of your website. It is the most viewed web page of a website which makes it a crucial tool for the growth of your business. A good homepage can compel a visitor to engage with your website.

Affordable Storage Website Homepage

When designing the homepage of your website, keep your customers in mind. Add all the elements that you would expect to see on a homepage if you were a customer.

If you are designing your website with the help of a web developer, convey your brand story to them. This will help them understand and build your homepage in a way that reflects your brand the way you envisioned it.

A good homepage should have the following elements in it:

  • Your brand’s logo
  • A navigation bar
  • A compelling headline
  • High-resolution images with alternative explanatory text to make your site inclusive for people with disabilities
  • Engaging content in the form of text.
  • Optional videos

Products and Services Page

For e-commerce websites, the products and services page(s) hold the most value. An engaging product page will increase the rate of your conversions by many folds. It would not be wrong to say that in the case of an e-commerce website, a product page is the crux of the website.

Direct Traffic Services Page

A product page should include high-quality images along with compelling product descriptions. Engage your potential customer in the back story of your products. Hiring a reputable web design agency can help you in achieving this goal faster.

The web design of the product page itself should be minimalistic. Your visitor’s focus should be on the products and not on the web design of your product page.

About Page

The about page of your website is a great opportunity for you to connect with your customers on a personal level. You display the backstory of your brand along with all its accomplishments on your about page. An about page can help in building an emotional connection with your customers.

H & X Transport Ltd About Page

A good about page should be:

  • Engaging
  • Informative
  • Contain testimonials
  • Accessible on all devices
  • Contain brand story

Blog Page

Goods blogs sell products. Customers like engaging with the brand they are purchasing from. With the help of your blog, you can engage directly with your customers.

IntriTech Blog Pag

Most e-commerce websites have blogs of their own. If your website does not have a blog page, this might be the right time to create one.

Share unique and high-quality content with your customers through your blog. An engaging blog can compel your visitors to check out the rest of your website.

Blogs also help in increasing the engagement time of a website.

Contact Page

 A contact page is one of the most important pages of a website, though it often gets ignored when it comes to the whole website.

Keystone Click Contact Page

A contact page should be easily accessible and be present on the navigation bar.

Your contact page should have a good and responsive web design. It should include the official email address of your business. If your brand has a physical address, mention it on the contact page. You can also add surveys and promotions on this page.

Many brands also have a live chat option to connect with their customers.

Bottom Line

Your website is your online identity. Businesses that neglect their websites are missing out on a lot of potential customers. You should focus on optimizing each web page on your website, however optimizing some pages provides better results than others.

A website must contain:

  • Home page
  • Products and services page
  • Blog page
  • About page
  • Contact page

If you are unable to upgrade your website on your own, you can use the services of a web design agency.

Do you have all of the above-mentioned web pages?

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